Starbucks is made with the highest-quality, ethically sourced 100% arabica beans. The magic is in a proprietary process, all-natural process that we spent years perfecting. Starbucks® has microgrounded the beans in a way that preserves all of their essential oils and flavors. No other coffee company takes this step, and it makes all the difference.

This is 100% Colombian arabica coffee, ethically sourced. To enjoy it, all you have to do is tear open a pack and add water. Let the coffee brew 10 seconds and stir. Then enjoy the rich, smooth taste, with that signature walnut-like taste found in great Colombian coffees.

They call it Ready Brew Coffee instead of Instant Coffee. If you don’t live near a Starbucks but want their new VIA coffee you can get it online here.